The History of Art Essay example -- essays research papers

The History of Art   Ã‚  Ã‚  Ã‚  Ã‚  When we think of history we don’t often think of art. We don’t realize how the history of art can help us learn more about the people, the cultures, and the belief systems of those who lived hundreds and thousands of years before us. Art has developed, influenced, and contributed starting from the great Stone Age to the present day. Art gives an insight into the changes and evolution that man and culture have gone through to become what is today. Art is culture, art is the essence of the people who make it and the best way to appreciate art is to look at the history of it and it’s evolvement through time.   Ã‚  Ã‚  Ã‚  Ã‚  The Great Ages consists of four distinct ages: The Old Stone Age, The New Stone Age, The Bronze Age, and The Iron Age. These four Great Ages is the complete history of art from the beginning to the present day. Each age is named characteristically for the type of material used for that time. Stone was used in the Old and New Stone age, bronze in the Bronze Age, and iron in the Iron Age.   Ã‚  Ã‚  Ã‚  Ã‚  The Great Ages began with The Old Stone Age starting at 100,000 BCE. The people lived in tribes and clans and often moved from place to place, hunting and gathering to live. They believed all life was sacred and all beings were divine, including animals. The tribal teachings taught that man and nature are one. Hunting and gathering was a sacred ritual because they would often believe they were at one with the animal being hunted. Shamens and shamenesses, spiritual healers and seers between the people and spirits of animals, would often lead hunts and call forth the spirit of the animal to which they would ask the animal to offer their life willingly for a successful hunt. An illustration in Art Through The Ages, 1-4, (Hall of the Bulls found in Lasacux, c 15,000-13,000 b.c. Largest bull approx. 11’6† long) a beautiful cave painting of Bulls. It shows how sacred these animals were to the people. The painter took the time not only to paint such a true to nature image but also purposely put it in a remote location hundreds of feet above the entrance. The location of the painting suggest that it was used as a spiritual image that perhaps shamans would use to communicate with the spirit of the animal.   Ã‚  Ã‚  Ã‚  Ã‚  The Shamans were necessary to the t... ...ng alongside the edifice and stained glass windows that were mystically illuminated with the sun’s rays. 13-29 (Interior of Ste.-Chapelle), 13-33 (St. Martin, St. Jerome, and St Gregory, c. 1220-1230, from the Porch of the Confessors, Chartres Cathedral France.). The beginning of the Renaissance around 1500 CE is considered the start of the Late Iron Age, which is still on going. The Renaissance was the age of enlightenment the rebirth of learning and culture where men were going beyond their ability, where artists were considered geniuses, and private pleasure became the subject of art. Great artists like Leonardo de Vinci, Raphael, and Titian emerged from the great period of the Renaissance; they were not only geniuses, but also great individual intellects, who defined the greatness of art. Individualism still prevails today and is the very core of modern society. Male-dominated societies still exist, but slowly the demand for equality is changing that. During the Four Great Ages, many things have changed, many things have been lost, but time has not taken a sudden halt, nor the art; people, cultures, and mentalities continue to grow and change, and from growth comes greatness.

Market entries to China for Holden Essay

Executive summary With more and more countries taking part in the international trade, the world’s market is expanding in a rapid pace. How to make use of the enlarging market and remain competitive become urgent for those participants. Market diversification is a good way to take full advantage of the resource and improve the efficiency by enlarging the business scope. In addition, it can also ease the pressure of competition and reduce the cost. The report mainly discuss that Australian Holden may enter Chinese market and chooses Shanghai as the target market. The report firstly analyzes the Australian and Chinese market and briefly introduces Shanghai. Then it presents the market-entry strategies and focuses on comparison on the advantages and disadvantages of Export-based entry and manufacturing-based entry. Through the comparison, the export-based entry is recommended to Holden. Finally, the report analyzes the 4p in marketing, which are price, place, products and promotion. In short, Shanghai is a bid developed country with the encouragement from the government to promote the development of automobile industry. 1.0 Introduction Holden is founded in 1856 with headquarter in Melbourne and it set into the field of automobile manufacturing after the company designed the body of the car for the first time in 1918. Australia-based GM merged with Holden in 1931 to establish GM-Holden Automobile Corporation. Holden’s Vehicle Operations produce 42 models from four vehicle body styles for domestic and export customers. For domestic market, the facility produces the Commodore range of sedans, Sportwagon and Ute together with Caprice long-wheel base luxury vehicles (Rob M 2011). Holden’s Global V6 Engine plant is located in Port Melbourne, Victoria and it gives Holden considerable flexibility in the range of engines it can produce for local and international customers including export customers in South Korea, Thailand and China. Holden is a centre of expertise in design and engineering for GM globally. Holden is one of GM’s nine global design centers responsible for vehicles such as the Holden Commodore and Chevrolet Camaro. Holden is also the centre of expertise for large, rear-wheel drive vehicles in the GM family as well as a major power train engineering centre with expertise in R&D and customer programs in V6 and V8 gasoline, CNG and LPG applications. 2.0 International and domestic marketing environment analysis 2.1 The analysis of Australian and Chinese market The economic crisis has negative effect on the global economy with high unemployment rate. As for Australian automobile industry, both the sales and production decrease. Although there is challenge, opportunity coexists. Holden saw the chance for industrial integration and it is inclined to import components from China and other countries. Hence, Holden is making efforts to enter Chinese market in order to achieve market diversification. The following table format shows the comparative analysis of Chinese and Australian market. From the above chart, it can be seen that China attracts Australia for the following reasons. Firstly, China is the world’s second largest economic entity and it has seen rapid development in recently years. With largest population in the world, China has wide potential in various industries with strong demand and high level of consumption. With the development of economy and high standard of living, people tend to purchase more expensive products as they have strong purchasing power. What’s more, Chinese government has announce some policies to promote its development, such as purchase tax-free for whose emission below 1.6, cash for energy-saving program and presentation of automobile credit. With the price of oil increasing, the compact vehicle has taken up the most of the market share. All those factors have stimulated the development of automobile industry in China (Piercy, N 1982). Compared with Chinese market, Australian automobile industry is more mature. In shor t, China is a place with great potential for automobile market. Shanghai is a global city, with influence in commerce, culture, finance, media, fashion, technology, and transport. Shanghai, the most developed city in China, is a major financial center in the world. With the development of automobile industry in China, the industry also sees rapid booming trend in Shanghai. As one of the earliest cities to carry out Chinese opening policy, Shanghai continues to go out of China, seeking for international level of development. In addition, it is a fairly open city with diverse culture and civilization. Taking consideration above factors, Shanghai will be the target market for Holden. 2.2. Estimated market size and gap analysis in Shanghai Shanghai is the largest city by population in China and the largest city proper by population in the world. With large population living in the city, their demand of automobile is strong, so there is hug amount of potential customers in Shanghai to buy cars. In addition, they also have strong power for purchase taking consideration of the economy in China. Actually, most young people will choose to buy compact and small cars in Shanghai as it is convenient. Automobile industry growth has been primarily driven by rising domestic demand stemming from rising incomes, a growing middle class, and by supportive industry policies from the Chinese government (Piercy, N 1982). However, the whole market is very fragmented and the research and development capacity is weak in China. The Chinese government has implemented a number of tax adjustments and subsidies for automobile purchases. In short, Shanghai has great potential for automobile development with strong demand and high purchase power, while the research and development is relatively weak. Holden can take the advantage to merge into Shanghai and bring about innovation to the whole market. 2.3 Expected sales and market share analysis in China. According to China Association of Automobile Manufacturers (CAAM), automakers in China sold 18,505,100 new vehicles last year, 2.45% more than 2010, which also creates a historically high. The annual growth rate dropped sharply from the 32.37% seen in 2010. Production rose slight 0.84% to 18,418,900 units. Passenger car sales gained 5.19% on year to 14,472,400, as 14,485,300 units were produced, 4.32% more than 2010. The commercial vehicle market shrank 6.31% to 4,032,700, as production dropped 9.94% to 3,933,600. Shanghai GM sold 1.23 million cars in 2011, up 18.5 percent from a year earlier. The sales in China are expected to see more growth in the future and It is widely believed that China’s automobile market currently has the most growth potential around the world. The sales of automobile in Shanghai always took a large amount in Shanghai, so Holden expect a huge potential for sales in Shanghai. According to a survey, the domestic market of share for automobile industry in China is 29%, which means that the majority of market share is took up by foreign brand. It is great news for Holden that can make use of its great competitiveness to enter in Chinese market, especially Shanghai. 3.0. Market entry strategies Marketing entry means that the government of a nation allows citizen or legal person to enter the market to do business and commercial activities. The system for marketing entry indicates the control and management of the government on the market. The purpose of market entry is to stabilize the source of tax and rationally allocate resources. In addition, the market entry aims to pursue public safety and health and maintain sustainable development. The ultimate goal of marketing entry is to maintain free and equal competition for participants, which means that the global market is unified. However, the marketing entry is a process, different country will have various degree for openness considering their economic development level. When a company has made a decision to enter an overseas market, there are a variety of options open to it (Basche, J.R1971). These options vary with cost, risk and the degree of control. The simplest form of entry strategy is exporting using either a direct or indirect method such as an agent, in the case of the former, or countertrade, in the case of the latter. More complex forms include truly global operations which may involve joint ventures, or export processing zones. Entry strategies: There are a variety of ways in which organizations can enter foreign markets. There are export-based entry, manufacturing-based entry and relationship –based entry. The export-based entry and manufacturing-based entry are compared here. 3.1 The analysis of export-based entry Exporting is the mostly widely accepted and the most mature form of operating in foreign markets. Exporting can be defined as the marketing of products from one country into another, while no direct manufacturing is required in an overseas country and significant investments in marketing are required. This strategy does not need too much detailed information about the market compared with the manufacturing-based entry, but it still need some necessary information about the local market (Cunningham, M 1986). The export-based entry contains many elements, such as indirect export, direct export, establish sales offices in foreign market and licensing. Direct exporting means that the organization uses agents, distributors or oversea subsidiary or through government agency. In most cases, the company exports by means of local agents or distributors as they know more about the local market which is important in conducting the business (Jaffee S 1993). In addition, they have advantage in language and they know how to get local customers. Indirect export means that products are exported through trading companies and some export management companies. The advantage of indirect exporting is that the exporters do not need to know much information about the local market as they can rely on trading companies. Another option for exporter is to sell products directly to foreign end-users and this method does not incur intermediary costs and exported can gain higher profits. The web-based B2C and B2B sales are the most common ways to sell products to end-users. The advantages of exporting are that: Firstly, exporting is very simple and low costs and risk, so it is usually the first forms that companies will choose to get knowledge of the target market. Secondly, as the exporting-based entry is home based, the utilization of domestic plants are increased and costs are decreased at the same time. Thirdly, the method can also help to diversify markets, which reduce the company’s exposure to domestic demand instability. The disadvantage is that: firstly, high transport costs from the exporter to the target market. Secondly, exporting may encounter some trade barriers and problems with agents will also affect the export (Sharma, D 1989). Thirdly, exporters have lower control of the agents, facing the risk of exchange rate fluctuation, and are subjected to custom duties and tax from the target country. Although the export costs are low, the exporter has to pay for know more about the market, increasing sales, distribution networks, and attracting customers. Furthermore, exporters should design their products as per the requirement of target market. 3.2 The analysis of manufacturing-based entry Manufacturing-based entry includes joint venture. Joint venture means alliances where there is equity participation from both the foreign entrant and the local companies. The equity participation indicates that one can have minority of stakes, equal stakes or majority of stakes (Terry J 2006). The advantages of joint venture are: firstly, one can decrease the capital risk. Secondly, exporter can use the target companies’ facilities in manufacturing distribution and sales. Thirdly, the exporter can take advantage the local companies to enter the market and they can contact with local government through local companies. Many companies avoid having joint venture as it is complex in coordinating policies, decisions and execution with a different company. Disadvantages of joint venture are that: a. Different in culture and language with communication problems b. Different in managerial styles c. Different in the motivation behind participation. d. Selection of the right partners. Other than above problems, there are also risks in entering in joint venture as the complication at the time of exit, when a foreign entrant decides to leave the market and the joint venture should also have an exit strategy (Yip, G 1982). Another is the company’s intellectual property, which is more difficult to control the access to the technology. Furthermore, if the IP is stolen by local partner, it will become a big problem to deal with. 4.0. Recommendation on how to enter Chinese market 4.1 Market entry strategy choice An organization wishing to enter other market faces three major issues: a. Marketing – which countries, which segments, how to manage and implement marketing effort, how to enter – with intermediaries or directly, with what information. b. Sourcing – whether to obtain products, make or buy? (Keegan, W1989) c. Investment and control – joint venture, global partner, acquisition. Decisions in the marketing area focus on the value chain. The strategy or entry alternatives must ensure that the necessary value chain activities are performed and integrated. As for Holden, the export-based strategy is greatly recommended as Firstly, exporting is very simple and low costs and risk, so it is better for Holden to get know more about Chinese market. Secondly, as the exporting-based entry is home based, the utilization of domestic plants are increased and costs are decreased at the same time. Holden has its own manufacturing plants and it can save costs in this way. (Khoromana, A 1991)Thirdly, the method can also help to diversify markets, which reduce the company’s exposure to domestic demand instability. Holden can gradually come to Chinese market after get a better idea of Chinese market and customer’s demand. Another approach is to direct invest in Chinese market. Holden can set up manufacturing facilities as it is capable of putting large amount of capital with management dedication (Korey, G 1986). 4.2 Estimated budget The marketing mix is one of the most famous marketing terms. The marketing mix is the tactical or operational part of a marketing plan. The marketing mix is also called the 4Ps which are price, place, product and promotion. |Price |Price is the amount the consumer must exchange to receive the offering | |Place |Place includes company activities that make the product available to target consumers | |Product |Product means the goods-and-services combination the company offers to the target market. | |Promotion |Promotion includes all of the activities marketers undertake to inform consumers about their products | | |and to encourage potential customers to buy these products. | So the budget includes activities for efforts to make the products available to target consumers, service for the target market and promotion. 4.3 Time frame (2014—2017) for Holden |Price |Making an analysis of prices in Shanghai and setting the price according to the consumption level. | |Place |Target market: Shanghai | |Product |Holden’s compact and small cars. | |Promotion |Making some advertisement for Holden’s cars with the help of local agents or distributors as it use | | |export-based entry methods | As Holden uses the export-based entry methods, most work can be done by local agents or distributors and also the budget also includes the pay for them besides the budget for 4ps. 5.0 Conclusion In the recent years, trading has become more and more popular among countries. Trading activities has become increasingly global in some way due to the need to gather and increase the company’s financial bases. Advancement in technology including communication efficiency and better international relations has contributed to the development of the international trade. However, competition has become a great challenge to the expanding of global business, but most companies are making great efforts to solve the problem. In order to make the good use the situation as the world has become a village and to achieve greater investments and better market opportunities in the international market, it is necessary that primary and secondary market research is done to ensure that information regarding the target markets in countries desired is obtained. To choose the best way for market entry is crucial for a company as it can help the company to diversify market in other countries and help it gain competitiveness in the world with fierce competition. 6.0 Reference 1. Basche, J.R(1971) Export Marketing Services and Costs, New York: The Conference Board , p4. 2. Cunningham, M (1986), Strategies for International Industrial Marketing. In D.W. Turnbull and J.P. Valla (eds.) Croom Helm, p 9. 3. Dan W (2002), Countertrade, Business Credit, P48 4. Jaffee S (1993), Exporting High Value Food Commodities, World Bank Discussion Paper, p 198 5. Keegan, W(1989), Global Marketing Management, Prentice Hall International Editions, P23-40 6. Khoromana, A(1991), The Experience and Problems in Exporting Spices, In S. Carter (ed.) Export Procedures Network and Centre for Agricultural Marketing Training in Eastern and Southern Africa, P45-60 7. Khoury, S(1986), Countertrade: Forms, Motives, Pitfalls and Negotiation Requisites, Journal of Business Research, p 257-270. 8. Korey, G (1986) Multilateral Perspectives in International Marketing Dynamics, European Journal of Marketing, p 34-42. 9. Pavord and Bogart (1991), The Export Marketing Decision S.A. Hara in S. Carter (Ed) â€Å"Export Procedures, Network and Centre for Agricultural Marketing Training in Eastern and Southern Africa P102-120. 10. Piercy, N (1982), Company Internationalisation: Active and Reactive Exporting, European Journal of Marketing, p 26-40. 11. Rob M (2011), Larger Holden Barina a more credible car, Dominion Post, P3 Russow, L (1996), Market diversification: Going international, Review of Business, P32 12. Sharma, D(1989) Overseas Market Entry Strategy, Journal of Global Marketing, P89-110 13. Terry J (2006) Hispanic-Market Entry Strategies, ABA Bank Marketing, P18 14. Yip, G(1982), Gateways to Entry, Harvard Business Review, P85-91

Strategy Formulation

Yeo’s compete directly with one another at what is called the business level of strategic management. Competitors may be individual business units of a larger corporation or they may be stand- alone businesses. Because competition takes place at the business level, strategic management here is crucial to the overall success for Yeo’s . Accordingly, the concept of competitive advantage is both the focus of the three subsequent on strategy formulation. There is three parts that reflect the three major considerations in formulating a business- level strategy.The first part is to discuss alternative competitive advantages (Overall cost leadership, differentiation and focus group) and the strength and limitation of each. Yeo’s company has competitive advantage whenever it can attract customers and defend against competitive force better than its rivals. Successful competitive strategies usually involve building uniquely strong or distinctive edge over rivals. Some exa mple of distinctive competencies are superior technology and product features, better manufacturing technology and skills, superior sales and distribution capabilities and better customer service and convenience.Competitive strategy is about being different. It means deliberately choosing to perform activities differently or to perform different activities than rivals to deliver an unique mix of value. (Michael E. Porter). The essence of strategy lies in creating tomorrow competitive advantages faster than competitor mimic the one you possess today. (Gary Hamel & C. K. Prahalad). Overall cost leadership strategy The classic cost leadership strategy involves offering a no-frills product aimed at the most typical customer in a large target market.Anything to do with cost which related to money example raw material is cheap, workers salary is low facilities that Yeo’s can bite with the competitor. Because cost can usually be lowered as a product become more standardized, low-cos t manufacturing strive for long production runs and low- cost uniform packages. By targeting broadly defined markets with standard products, production technique can be used to create the greatest possible benefits from economies of scale and experience curve effect. Such as price sensitive customer do not mind about the price but customer care about the taste and uality like Maggie and Kraft. In this case Yeo’s should apply leadership strategy low- cost producers are protected from customer pressure to lower prices. Competitors cannot consistently price below what is known as their survival price, that which allow profit margins just adequate to maintain a business. The low- cost leader has a lower survival price than other competitor does, so customer will not be able to play one competing supplier against another to force prices below a level at which the cost leader can still make profit.Yeo’s would force less efficient suppliers out business, leaving the low-cost supplier with a monopoly. New entrants competing on the basic of price must face the low-cost leader without having the experience necessary to become efficient. Yeo’s company cumulative volume of production increase and the company gains experience in providing a particular good or service, production costs tend to decrease the experience curve effect. To the extent that experience affects costs in a particular industry, the low-cost leader is likely to have already moved far down its experience curve.New entrants lacking this experience will not enjoy a comparable cost reduction benefit and may be forced to enter market using some of the competitive advantages not related to low pricing. Holding the low-cost position may convince rivals not to enter a price war. Price wars can be ruinous to all competitor involved. Customer do not mind of the price whether is cheap or expensive, they only care about good quality and good taste which they trust on Yeo’s product. Diffe rentiation Differentiation strategies can help the company to differentiation their products offering by customizing product to suit consumer specific requirements.Appealing to broad cross- section of the market through offering differentiating features that make customer willing to pay premium price. Example quality, prestige, special features, service and convenience. Success with this type of strategy requires differentiation features that are hard or expensive for competitor to duplicate. Sustainable differentiation usually comes from advantages in core competencies, unique company resources or capabilities and superior management of value chain activities. Some condition that tend to favor differentiation strategies by Yeo’s company: * There are multiple ways to differentiate the product and ervice that buyers think have substantial value. * Buyers have different need or uses of the product and service * Product innovations and technological change are rapid and competit ion emphases the latest product features. Corporate Level Strategy In this aspect of strategy, we are concerned with broad decision about the total organization scope and direction. Basically, we consider what changes should be made in growth objective and strategy for achieving it, the lines of business we are in, and how these lines of business fit together.It is useful to think of three components of corporate strategy a) growth strategy b) portfolio strategy and c) parenting strategy. Growth strategy All growth strategies can be classified into one of two fundamental categories: concentration within existing industries or diversification into other line of business. When Yeo’s company current industries are attractive, have a good growth potential and do not face with serious threats, concentrating resources in the existing industries make good sense.Diversification tends to have a greater risk but is an appropriate option when a company current industries have little gro wth potential or are unattractive in other way. When an industry consolidates and becomes mature, unless there are other markets to seek, a company may have no choice for growth but diversification. Portfolio Analysis The experience curve is based on the concept that costs are a direct function of accumulated market share. Market share equates to profitability and cash flow.Market share equates to profitability and cash flow. Yeo’s company that successful in sub business unit and product lines will generate large cash flow as the sub business or products move toward maturity as contrasted to large cash requirement of sub business units and product lines in Yeo’s growth and development stages. As sub business units and products lines decline, cash flow will diminish and fade away. Effective utilization of cash flows and the nurturing of the most productive units requires management constant surveillance.The diversified company with multiple product lines has the opportu nity to balance cash flows and channel investment into the most promising areas of its portfolio. Diversified portfolio enables a company to control its internal allocation of resources. The ability to utilize tax losses from one units as an offset against a profitable one is an important advantages. Investing funds from a profitable maturing unit and product into the growing and cash- demanding part of Yeo’s, which show a tax loss, effectively lower the cost of the capital and provides an avenue for future growth through internally generated funds.The basis for portfolio analysis and the channeling of available investment funds into the most promising and productive units of the firms is based on the structure and philosophy of management. Its approach to control sub business unit and product lines, its attitude toward risk and growth and its interpretation of its life- cycle position are factors which have an impact on the effective use of portfolio management.Yeo’s which structure its diversified units into separate independent profit center entities with each area depending on its own resource may factors out the flexibility and advantages inherent in its diversification. Concentration on short-run profit and ignoring the potential growth sectors of the portfolio because of the initial lack of cash flow and profitability can lead to cash-draining in the defensive stage of the company Yeo’s life cycle and eventual movement into the decline. International strategy Mergers The threat of takeover was management of companies targeted for acquisition.The threat of takeover was more likely for companies which had low price and earnings ratios. The relatively low prices of the stock of Yeo’s company in relation to earning was attractive to aggressive expanding enterprises, particular the conglomerates. These predicated Yeo’s growth mainly on effecting financial synergy by trading the stock, which had high multiple of price to ear nings, for the stock of Yeo’s company with significantly lower price. Many effective strategies were developed by vulnerable companies to prevent unwanted takeover.Compatible mergers in such instances may provide an increase in the economies of scale and an increase in market share for the combined unit without the fear of cutthroat competition. The nature of the industry is an important factor determining the likelihood of acquisition and mergers. The mature industries which are generally dominated by large companies are less likely to have industry acquisitions and mergers. The new industries, which still lack dominant size in individual companies and are technologically oriented and most likely to have industry acquisitions and mergers.

Save-A-Lot Case Analysis

In 1977, Bill Moran, was the Vice President of Sales for a food wholesaler in St. Louis. After recognizing how the weak economy had affected his customers during the most competitive time, Bill Moran decided to become a hero. He invested his times and finally developed a retail strategy that would generate an extreme value for his customers by providing limited assortments of SKUs of the most popular items and not every brands out there in the larger traditional supermarket chains.. By doing this over the years, Save-A-Lot has expanded to over 1,300 stores across the United States and are continuing to grow. Save-A-Lot is operates in a foodservice industry that serves as retailers within a niche marketing segmentation. Save-A-Lot target market consists mainly of value seeking and convenience oriented psychographic segment. These consumers usually seek quality products at lower prices. They want valuable low prices like Costco but without the bulk, and a convenience of a mama and papa stores but much bigger, meaning that it is small enough and convenience enough that consumers don’t need to park and walk as far. For this mean, Save-A-Lot’s retailing concept meets the shoppers’ needs and expectation with smaller grocery stores. Within a year, through word-of-mouth advertising, Save-A-Lot spread to 29 locations. — (Save-A-Lot ) The constraints of Save-A-Lot in the foodservice industry comparing to its competitive retailer is that they lack the wide assortment of products to choose from. Another is the friendly customer services that helped customers around the stores or bagged the things the buy. The necessary cut-back is because they aim to offer values to their customers by saving them 40 percent from traditional grocery shopping. Save-A-Lots’ consumers may choose to go elsewhere, but they most likely not find a better saving as they will with Save-A-Lot. Save-A-Lot Food Stores, the nation's leading extreme value, edited assortment grocery chain and the nation's fifth largest grocery banner, operates more than 1,150 value-oriented stores in all types of neighborhoods: urban, rural and suburban, and delivers up to 40 percent of savings compared to conventional grocery stores†Ã¢â‚¬â€(Fintland ) The issue here as mentioned before, they stock much less inventories than other retailers. Comparing to other traditional supermarket chain stores stock approximately 30,000 SKUs vs. Save-A-Lot inventory of only 1,250 SKUs. As a part of the retail format, they carry less items with the same or similar high quality but at a more affordable price. The stocking and pricing are just some of the many things in their retailing format strategy. Aside from that, their main focus is affordability, not some pretty organizing shelves that is why their inventory remains in cardboard boxes that are cut off and stacked onto the shelves. Due to not having to sort-out the inventory, Save-A-Lot are able to cut-back on shelves costs, and creating a relationship with their vendors. With the vendor relation , Save-A-Lot benefits from low prices in returns for free advertisement and shelves spaces. Save-A-Lot does in fact saves a lot since they don’t have the typical numbers of employees compared to traditional stores. Customers pay to bag their own items, or they can just carry out their items with empty cardboard boxes laying around. The last biggest factor that contributes to Save-A-Lot profitability is the location. With their tightly controlled operation expenses, they are able to find inexpensive property to open business.

Roman Architecture from a Typological Standpoint

History and Theory of Architecture and Design Discuss Roman architecture from a typological point of view by emphasizing:The displacement from preexistent to freshly developed typologiesThe accomplishment gained in building techniques wherever applicableSee at least two different types. List of Illustrations 1. Rome, Forum Romanum: program Steve Watson, 1996,The Roman Forum[ online ] . Available from stevewatson.info/Rome/Italy/diary.html. Accessed 14ThursdayApril 2014 2. Athinais, Stoa Basileios: digital Reconstruction of the edifice Kronostaf [ online ] . Available from www.kronostaf.com/nr/images/d/d3/Stoa-Basileios.jpg. Accessed 14ThursdayApril 2014 3. Rome, Basilica Aemilia: program Vitruvius – De Architectura Libri X [ on-line ] . Available from www.vitruvius.be/aemilia.htm. Accessed 14ThursdayApril 2014 4. Rome, Arch of Augustus: a possible Reconstruction of the lift American Journal of Archeology [ online ] . Available from www.ajaonline.org/article/90. Accessed 14ThursdayApril 2014 5. Rome, Pantheon: program ( above ) and subdivision ( below ) My archicad [ online ] . Available from myarchicad.free.fr/Etudes/Pantheon % 20Rome/Pantheo % Rome01.htm. Accessed 14ThursdayApril 2014 6. Rome, Pantheon: the dome Travel there guide [ online ] . Available from www.gothereguide.com/pantheon+rome-place. Accessed 14ThursdayApril 2014 It is hard, without any uncertainty, to discourse about what can be defined as Roman architecture. Roman civilisation covered a immense clip span that began with the foundation of theUrbs( as Rome was called by Latin authors and philosophers ) , traditionally dated to 753 BC, and collapsed with the autumn of the Western Roman Empire, in 476 AD. Therefore, it is deducible that all the populations it got in touch with over the centuries influenced its civilization. Unlike Grecian architecture, merchandise of a self-assured civilisation that was able to keep an unbelievable integrity of artistic intent and that is still recognizable today as belonging to the Grecian civilization ( Ward-Perkins 1912 ) , Roman art and architecture â€Å"Were born and took form in a universe that was already dominated both by the substance and by the thought of Grecian accomplishment, foremost through the Grecian settlements in the West, at 2nd manus through Etruria.† ( Ward-Perkins, 1912, p.9 ) As the consequence of the lucifer of these influences, it could be debatable to understand when it is appropriated to speak about Roman architecture as a definable architectural manner. Harmonizing to Sear ( 1982, p.28 ) , â€Å"It is when all the outside influences had been forged together and assimilated, when techniques and decorations were so to the full understood that they could be used with assurance to make something fresh and original. This procedure of hammering a new manner began under Augustus.† In this essay the displacement from the pre-existing to the freshly developed typologies and the proficient inventions produced by Romans will be analyzed by concentrating on the relationship between the Roman and earlier architectures. In order to discourse this alteration, four typologies, all belonging to the Augustan or subsequently periods, will be taken in consideration. In the first paragraph the writer will reason about the connexion between the Greek agora and the Roman forum. The 2nd typology will concern the beginnings and the chief characteristics of the Roman basilica. The 3rd typology discussed will see the honorific edifice. Finally, the writer will exemplify the typology of the spiritual edifices, concentrating on Roman temples and the Pantheon in peculiar. As antecedently said, it is merely with the beginning of the Augustan epoch that a proper Roman architecture developed. This happened when the Foster boy of Julius Caesar, Augustus, started a redevelopment undertaking of his new born empire’s capital metropolis. Like Suetonius ( 1977 ) studies, â€Å"He found Rome a metropolis of bricks and left it a metropolis of marble.† , and he did it harmonizing to his personal gustatory sensation and involvements. In fact, it has to be considered that a crowned head is by definition the â€Å"architect† of his land. Furthermore, the rise of the Empire is a minute of primary importance for the Roman history. Since that, the Romans of the Republic have ever avoided to allow a individual single keeping absolute power. From this position the slaying of Julius Caesar could hold been justified by the senator’s will of continuing the unity of the Republic. In 27 BC, upon the assignment of the first Roman emperor, all the po wers were put in the custodies of one, legalizing him to became non merely the swayer of the Roman properties but even a kind of God ; to boot, Rome was per excellence the symbol of the emperor’s power. For all these grounds it was inevitable that Augustus likings were a major factor in determining a public gustatory sensation ( Ward-Perkins, 1912 ) . One of the most representative plants in this sense is the continuance of the Forum Romanum, originally begun by Augustus’s male parent Julius Caesar. When believing about the Forum, it is ineluctable to seek to happen a possible connexion with the Greek agora, the public infinite built by the Athenians. The Grecian agora was the topographic point where administrative, politic, legal, commercial and moreover activities occurred and the stoa or colonnade porch was likely the most of import edifice standing in the square: it is defined by Watkin ( 1986, p.49 ) as a â€Å"Covered meeting-place for a broad scope of activities.† However, it has been argued ( Pergolis, cited by Carlos Zeballos ) that the purpose of the agora was to give the citizen uneasiness ; on the other manus the Roman forum’s intent was to do him cognizant of the State. The purpose of the Forum Romanum was to remind the Romans of the award of the old Republic, and the victory of the new leader, Augustus. This aspiration is proved by the plants he started since the early old ages of his reign in this location. Once the redevelopment undertaking ended, the forum consisted in two long basilicas ( Aemilia and Julia ) , three temples, two of them started by Julius Caesar ( temple of Concord and temple of Castor ) , and a new last one, dedicated to the Divus Julius, Augustus former male parent. The temple of Divus Julius was flanked by a monumental building, the Arch of Augustus. All of these architectural buildings played a cardinal function in the Roman history. The Roman basilica is one of the most representative typology of edifices in the Roman architecture. It operated as a meeting-place for the citizens, an exchange for merchandisers and even as a tribunal of justness. In this sense, it has been argued ( Purdue University ) that the design hailed from an Hellenic Hellenic edifice called Stoa Basileios ( Grecian: I I ¬ ) , located in the Athenian agora. In this peculiar instance, the interlingual rendition of the term Basileios is Royal: it was in fact identified as the place of the Archon Basileus, one of the nine head magistrates in antediluvian Athens, whose responsibilities were spiritual and juridical. It appeared to be a rectangular edifice with eight Doric columns along the facade and four interior ( Foundation of the Hellenic World, 2006 ) , a form that good reminds of the basilica. A last grounds of the Greek beginning of the Roman basilica is the spelling of the word basilica itself that, as Welsh stated, came from the Grecia n term â€Å"basilike† , which means â€Å"kingly† . The basilica normally had a rectangular program and it was usually timber-roofed. It besides could hold a rectangular tribune, a individual or two apsiss and an interior colonnade that divided the infinite. The city manager entryway could hold been on either the transverse or the longitudinal axes ( MacDonald, 1986 ) . An illustration of this typology could be given by The Basilica Aemilia. It was one of theearliest basilicas: the first building is dated from 179 BC and it is stated that it has had a two-storied colonnaded facade of 16 bays as a stoa. On the interior, it was located an enclosed hall, where the magistrate could pattern his work. The basilica was wholly rebuilt by Augustus. The Imperial basilica was divided in three parts: the porch, the hall and the †tabaerne† , six square room that were likely used as offices. This porch was absolutely similar to the 1 of the basilica Julia: it consisted in two floors supported by marble’s pilasters and columns. The land floor facade was divided in 14 arches overcame by a Doric Lodge. The usage of the arch is one of the inventions that distinguish Roman architecture from 1s that came before. Greeks ne'er learned to construct an arched building and used a post-and-bean construction, as they did in their stoa. This technique allowed Romans to construct larger suites: â€Å"Arches couldredirecta edifice ‘s weight over long distances to thick stations, leting for huge, comparativelyunobstructedsuites† ( essential-humanities ) . In this instance, because of the singular size of the room, it was necessary to present some metal ironss to reenforce the construction. From the porch, the visitant entered in a secondary room that worked as passageway to the cardinal hall. It consisted in three naves separated by columns ; the side’s 1s supported a 2nd floor. ( Sear, 1982 ) Traveling on, the 2nd type that will be discussed will be the honorific memorial, concentrating on the best-known 1s, the triumphal arches. Boldwin Smith ( 1956 ) asserts that the beginning of triumphal arches has to be sought in the ceremonials of deification of the sovereign that gave a heavenly content to an arched portal, as it happened during the Hellenistic Epiphany. He even stated that merely the common factors in the history of ceremonials could explicate the manner in which the arched passageway was used to mark the ceremonial of Latin Triumph. It was in fact a Latin version of an Etruscan rite in which the Triumphant One was acclaimed as a God. A monumental arch, despite its monolithic and elemental signifier, is a complicated sort of edifice. In every archway the radiality works in opposing way at the same clip, â€Å"It focuses down and in toward the curve’s unseeable centre point, but at the same clip suggests mutual extension fanning outward and upward†. ( MacDonald, 1986, p.75-76, 1sthappening within the paragraphs ) MacDonald ( 2neodymiumhappening within the same paragraphs ) explains that this implies a tenseness that is regulated and framed either by flanking walls, or monolithic wharfs and by masonry piled up above the arch and its supports: this counterbalance is so increased by adding orders and ornaments. Triumphal arches were built in Rome since the 2nd century BC, nevertheless it was Augustus who set the manner for constructing them all over the Empire ( Watkins ) . Sear ( 1982 ) states that in the Forum Romanum it was erected a triumph Arch known as the Arch of Augustus, rebuilt in the 19 BC perchance with fragments from an earlier one, dated 29 BC. A description is given by MacDonald ( 1986 ) : it was a ternary gateway in which the centre nothingness was arched and set between immense wharfs with a outstanding Attic above ; side gateways were trabeated. The orders stood on a pedestals and base on the same degree. The interior one was overlapped with the wharfs and topped by a Corinthian capital. Wilson Jones ( 2000 ) claims that about two-thirds of all imperial columns were Corinthian. This order in fact suited the emperors for many grounds: it was Augustus pick to advance an Hellenic image of his Rome, eventually capable of fiting Greece culturally. For Augustus ‘ purpose t he Corinthian order was perfect to arouse the yesteryear without falling in a mere transcript of Grecian architecture. Furthermore, the acanthus, the taking subject of the order, was a symbol of sacredness but it was non related to any peculiar deity. This characteristic permitted Augustus to advance his imagine of a God. Political deductions in Roman architecture were involved even in the last type of edifice that will be analyzed, the spiritual 1. Roman temples find their beginnings in both Etruscan architecture and, as the old 1s, Grecian architecture. Early Roman temples were realized in brick and followed Etruscan design by demoing high dais and deeply columned porch. After the 2nd century, Grecian orders begun to be employed in the lift and, like Grecian temples, they were east orientated. However, Roman temples tradition had a facade that was easy recognizable thanks to the monumental steps that leaded to the porch, the lone portion of the edifice in which columns were erected ( Dried-up 1982 ) . Above all the others, The Pantheon is the most known Roman temple and it is considered, together with the Parthenon, the most representative memorial of classical architecture. The first Parthenon, commissioned by Agrippa, Augustus’ general and son-in-law, is dated between 27-25 BC. The purpose was to stand for Augustus’ Imperial program’s chef-d'oeuvre: in fact it has been claimed ( Ancient History Encyclopedia, 2014 ) that it may hold been designed as a topographic point where the emperor could do public visual aspects in order to remind his people of his Godhead position. However, the edifice was likely destroyed by fire and rebuilt by Emperor Domitian. The temple once more was destructed by a lightning bolt. The current Pantheon was built by Adrian on his return trip to Rome as the new emperor in 118 AD. Alongside his designers, he decided to construct the new Temple by utilizing a new design that attempts to unify the Greek’s porch and the Roman rotunda ( Wilson Jones, 2000 ) , a typology that had already been used in earlier Roman temples. It has been argued that Hadrian’s purpose was to plan the Pantheon in order â€Å"to turn out that the Imperial order, with its regulation of jurisprudence and its nucleus for the Republic was portion o f the Godhead order, initiated by it and subsumed to it.† ( McEwan, 1993, cited by Art History Presentation Archive, 2007 ) . The accent of the edifice is wholly focused on the interior infinite. The formal strategy of the inside could look rather simple, a cylindrical membranophone topped by a dome. By contrast, this building shows all the astonishing abilities owned by Roman designers and applied scientists. The construction of the rotunda is composed by eight wharfs which support eight arches, which in bend correspond to the eight bays. From this position, the membranophone could be seen as an arched construction designed to cut down weight and minimise the effects of differential colony. Once once more the prevalent order is the Corinthian: Corinthian columns of giallo antico are free-standing in each bay and stand for a superb device to give graduated table. The dome was the biggest of all time realized until the devising of Santa Maria del Fiore’s one in Firenze by Brunelleschi. In blending the concrete, another of Roman’s most superb inventions, several make fulling stuffs were used and graded in order that the construction resulted lighter at the dome’s top by utilizing pumice. The oculus captivates visitor’s oculus and is the lone beginning of visible radiation in the whole edifice, possibly to mean that in the Temple of all Gods the merely light admitted can come from the celestial spheres above. ( Wilson Jones, 2000 ) . In this essay the writer has illustrated the development of the displacement from the preexistent typologies to the freshly developed 1s, every bit good as the proficient inventions implemented. Furthermore, the Roman emperors ‘ political and personal attack to their architectures has been discussed. Four instances of survey were presented: foremost, a relation between the Greek agora and the Roman forum was demonstrated by demoing similarities in their utilizations but different political purposes ; secondly, the writer illustrated the Roman basilica as a new type of edifice that perchance derived from the Grecian stoa. Traveling on, political deductions and Hellenistic beginnings have been debated and proficient characteristics have been shown by showing the triumphal arch ‘s typology. Finally, the last instance, the spiritual edifice type, has been analyzed by concentrating on the Roman temple with two intents: in the first topographic point to explicate analogies with earlier illustrations and so to depict one of the most important edifice in Roman architecture, the Pantheon. Bibliography Ancient History Encyclopedia ( 2014 )Pantheon[ Online ] . Available from hypertext transfer protocol: //www.ancient.eu.com/Pantheon/ [ Accessed 05 April 2014 ] Art History Presentation Archive ( 2014 )The Pantheon and Hadrian’s Building Program[ Online ] . Available from hypertext transfer protocol: //honorsaharchive.blogspot.co.uk/2007/01/pantheon-and-hadrians-building-program.html [ Accessed 05 April 2014 ] Baldwin Smith, E. ( 1978 )Architectural Symbolism of Imperial Rome and the in-between Ages1stEd. New York, Hacker Art Books Essential Humanistic disciplinesRoman Architecture[ Online ] . Available from hypertext transfer protocol: //www.essential-humanities.net/western-art/architecture/roman/ [ Accessed 05 April 2014 ] Foundation of the Hellenic World ( 2006 )Stoa Basileios[ Online ] . Available from hypertext transfer protocol: //project.athens-agora.gr/index.php? view=ktirio & A ; pid=1 & A ; lang_id=en [ Accessed 05 April 2014 ] Mac Donald, W.L. ( 1986 )The Architecture of the Roman Empire, Volume II – an urban assessmentUsa, Yale University Press Purdue UniversityRoman Basilicas[ Online ] . Available from hypertext transfer protocol: //web.ics.purdue.edu/~rauhn/roman_basilicas.htm [ Accessed 05 April 2014 ] Sear, F. ( 1982 )Roman ArchitectureLondon, Blatsford Academic and Educational Limited Suetonius, ( 1977 )The Twelve Caesar11ThursdayEd. trans. By Graves, R. Harmondsworth, Penguin Books Ltd Thayer, W. ( 2008 )Basilica Emilia[ Online ] . Available from hypertext transfer protocol: //penelope.uchicago.edu/Thayer/I/Gazetteer/Places/Europe/Italy/Lazio/Roma/Rome/Forum_Romanum/_Texts/Huelsen*/2/21.html [ Accessed 05 April 2014 ] Ward Perkins, J.B. ( 1977 )Roman ArchitectureNew York, Harry Adams Incorporated Watkins, D. ( 1986 )A History of Western Architecture3rdEd. London, Lawrence King Publishing Wilson Jones, M. ( 2000 )Principles of Roman ArchitectureSingapore, Yale University Press Zeballos, C. ( 2011 )The Agora of Athens Vs. The Roman Forum[ Online ] . Available from hypertext transfer protocol: //architecturalmoleskine.blogspot.co.uk/2011/12/agora-of-athens-vs-roman-forum.html [ Accessed 05 April 2014 ]

Tenancy Agreement Essay Example | Topics and Well Written Essays - 2750 words

Tenancy Agreement - Essay Example The Express terms are those clauses which are exclusive to the pertinent agreement, either in the written form or in the verbal form. In the Great Britain, tenants, by law, usually do not have a right in this arrangement. Nevertheless, owners dealing with the public sector normally provide an agreement on paper. This should be mutually attested, and after that it becomes imperative that the owner gives his contact information and a copy of the arrangement to each tenant. It is advisable that the written agreement includes the names and contact information of both the parties, the date, details of the payment and any time durations that may be set regarding the tenancy. The implied terms are all those clauses that are specified by law and are binding on both the parties regardless of the express terms. These include the duty of the tenant to care for the property and their right to live in peace without any disturbance from the owner, and the duty of the owner to supply basic amenitie s and perform repairs up to a level set by the law. There are three documents concerning the agreement that a tenant is entitled to, and by withholding which the owner would be committing a criminal offence. If the period of the tenancy is not fixed, but weekly, the tenant is entitled to receive a rent book by the owner. In case the name of the owner is unknown, any intermediate party between the tenant and the owner should provide the tenant with the full name and the contact information of the owner before 21 days, starting from the date of the agreement. ... that a tenant is entitled to, and by withholding which the owner would be committing a criminal offence. If the period of the tenancy is not fixed, but weekly, the tenant is entitled to receive a rent book by the owner. In case the name of the owner is unknown, any intermediate party between the tenant and the owner should provide the tenant with the full name and the contact information of the owner before 21 days, starting from the date of the agreement. For all tenancy agreements formulated on or after 28 February 1997, the tenant must get a written form of the express terms of the agreement within a period of 28 days after such a request, in written form, is made by the tenant. 3) Major types/divisions of Tenancies: Tenancies are divided into two basic divisions: public sector tenancies, and private sector tenancies: a) Public Sector Tenancy: A tenant is a public sector tenant if he is under the jurisdiction of the district and London borough councils, also known as the local authorities, a Housing Action Trust, a housing association or a housing co- operative. The tenants of the local authority and the Housing Action Trust, together with those tenants of the housing association and co-operative whose agreement started before 15 January 1989, are 'secure' tenants. The tenants of the housing association and co-operative whose agreement started on or after 15 January 1989 are 'assured' tenants. i) Payment: By right, both the

Legal Regime for International Sales Today Essay

Legal Regime for International Sales Today - Essay Example buyer and seller, employer and employee. First and foremost, trade and commerce had to be expanded between European countries as the local industries developed a pressing demand for materials to fuel and feed such industries. The new lavish lifestyles that exuded from the new-found affluence; the race to colonise new, distant lands; the need to protect affluent kingdoms from belligerent, covetous, hostile states demanded the need to engage in frenzied commerce and trade not only with fellow European countries but also the 'New World' which beckoned with 'exotic' commodities such as coffee, tea, tobacco, chocolate, sugar cane, potatoes, spices, gold, silver and other metals. The demand for cheap labour created the new commerce of buying and selling of African slaves. With Antwerp and Amsterdam such as the East India Company, the Hudson Bay Company and the South Sea Company, international commerce had become an economic activity which needed regulation and protection. The economic doctrine of Mercantilism ruled international trading and commercial law had to be designed to govern these international merchants. These customary, regulating rules were unified into one set of rules called the law merchant which is also referred to as the lex mercatoria or jus fort or jus forense (Schmitthoff 1968, p. 105). The law merchant or lex mercatoria is a "body of principles and regulations applied to commercial transactions and deriving from the established customs of merchants and traders rather than the jurisprudence of a particular nation or state" (Law Encyclopedia). It is also the system of rules and customs and usages adopted by such traders for the resolution of their controversies. It is codified in the UCC or Uniform Commercial Code which is a body of law, adopted by the states to govern their mercantile transactions. Because of the growing incidence of international disputes between transacting countries, such disputes were resolved through international commercial arbitration which were governed by lex mercatoria. The parties signed a contract clause in which they agreed to the provisions of lex mercatoria, which provided that an arbitrator applied the customs and usages of international trade as well as "the rules of law which are common to all or most of the states engaged in international trade or to those states which are connected with the dispute" (Lando 1985, p. 747).